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Cole Haan teams up with Nike Air
Posted: 9/3/08There’s a certain kind of allure that only the high-heel can lend a woman. The added height, the illusion of longer legs, the added seductiveness to her stride. On the other hand, the high heel also has its disadvantages, like blisters and sore, aching arches. But every woman who has a love affair with shoes, knows that beauty knows no comfort.
Until the “Dress Air” series, that is. The brainchild of Cole Haan, one of America’s leading casual luxury brands, Dress Air is the first state of the art high heel that uses Nike technology. An innovation in fashion, the partnership is a marriage between style and technology, to create high-heel shoes that women can actually enjoy wearing.
The Nike “cushioning” Air “bags” incorporated into each shoe, counterbalances a woman’s weight while she walks and stands in her high heels. This is the same technology used to increase athletic performance in sports shoes.
The new Dress Air collection includes chic, fashionable styles like wedges, sling-backs, pumps, sandals, and even boots, all with towering four-inch heels. Finally, it’s possible to be both comfortable and beautiful at the same time.