Jessica Simpson Intimates

Jessica Simpson (yes, the one with the reality show and the one who tries to sing every once in a while) is going to launch her own lingerie label: Jessica Simpson Intimates. This is yet another celebrity-lingerie line, but at least it looks like this one is going to make it into the shops!

Canadian Vestiny inc reports on their website: Launching this Fall 2007, the line consists of lingerie, night/loungewear and day styles. Initially launching in major department and specialty stores nationwide this Fall, the line looks to expand worldwide by Fall of 2008. “The collection is fun, flirty and exactly what I would want to wear,” says Jessica Simpson.

Good luck, Jessica! We’ll be checking out the brand as soon as it hits the stores. Thanks to The Lingerie Post for the scoop!